Privacy Policy

1. Introduction

UsedFindr LLC ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website usedfindr.com and use our services.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information:

• Account Information: Name, email address, password (encrypted)
• Profile Information: First name, last name, newsletter preferences
• Communication Data: Messages you send to us via email or contact forms

2.2 Automatically Collected Information

We automatically collect certain information when you use our Service:

• Usage Data (with analytics consent): Pages visited, time spent, click patterns, and recent-view activity
• Device and Security Data: IP address, browser type, operating system, and request metadata used for security, fraud prevention, and rate limiting
• Cookies and Tracking Technologies: We use cookies, localStorage, and sessionStorage to enhance your experience and analyze usage patterns. All non-essential tracking requires your explicit consent.
• Search Queries: Trusted Deal Finder search terms and filter combinations (recorded only after analytics consent)

Local Storage: We use browser localStorage to store your consent preferences and consent-gated analytics data such as product click/view history. When analytics consent is withdrawn, these analytics keys are removed.

2.3 Consent-Based Data Collection

We operate on an opt-in consent model in compliance with GDPR and CCPA. We do not collect non-essential analytics data until you explicitly consent:

• Before Consent: Only necessary cookies and data required for basic website functionality are collected.
• After Consent: With your permission, we collect analytics data through:
  • Google Analytics 4 (GA4) - Third-party analytics service
  • Our internal analytics instrumentation - consent-gated engagement data captured in-browser and used for aggregated reporting
• Consent Withdrawal: You can withdraw consent at any time through our Cookie Preferences page. When you withdraw consent, all previously collected analytics data is automatically purged from your browser.
• Search Trend Analytics (Trusted Deal Finder): With your consent, we record anonymized search terms and filter settings from the Trusted Deal Finder. No IP address or identifying information is attached to these records. If you have not consented to analytics, no search data is sent to our servers.

3. How We Use Your Information

We use the collected information for the following purposes:

• Provide and maintain our Service
• Send newsletters and promotional materials (with your consent)
• Improve our Service and develop new features
• Analyze usage patterns and user behavior
• Prevent fraud and ensure security
• Comply with legal obligations
• Respond to your inquiries and provide customer support

4. Information Sharing and Disclosure

4.1 Third-Party Service Providers

We may share your information with third-party service providers who assist us in:

• Email delivery services
• Analytics and data analysis: We use Google Analytics 4 (GA4) to analyze website usage. Google Analytics uses cookies and similar technologies to collect information about your use of our website. This information is transmitted to and stored by Google. Google's use of this data is governed by their Privacy Policy. You can opt-out of Google Analytics by declining analytics cookies in our Cookie Preferences page.
• Customer support

4.2 Affiliate Partners

We participate in affiliate marketing programs, including the eBay Partner Network. When you click on affiliate links, we may share limited information with our affiliate partners (including eBay) to track referrals and commissions.

4.3 Legal Requirements

We may disclose your information if required by law or in response to valid legal requests from government authorities.

5. Data Storage and Security

We implement appropriate security measures to protect your personal information:

• Encryption of sensitive data
• Secure data transmission (HTTPS)
• Regular security assessments
• Limited access to personal information
• Secure data storage practices

6. Your Rights (CCPA Compliance)

As a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

6.1 Right to Know

You have the right to request information about:

• The categories of personal information we collect
• The sources from which we collect personal information
• The business purposes for collecting personal information
• The categories of third parties with whom we share personal information

6.2 Right to Delete

You have the right to request that we delete your personal information, subject to certain exceptions.

Deleting Local Data: You can delete analytics data stored in your browser by:

• Visiting our Cookie Preferences page and declining analytics cookies
• Clearing your browser's localStorage and sessionStorage through browser settings
• Clearing your browser's cookies and site data

When you withdraw consent for analytics, all locally stored analytics data is automatically purged from your browser.

6.3 Right to Opt-Out

You have the right to opt-out of the sale of your personal information. Note: We do not sell personal information.

6.4 Right to Non-Discrimination

We will not discriminate against you for exercising your privacy rights.

7. How to Exercise Your Rights

To exercise your CCPA rights, you can:

• Email us at [email protected]
• Manage Consent Online: Visit our Cookie Preferences page to update your consent choices at any time

We will respond to your request within 45 days of receipt.

8. Cookies, Local Storage, and Tracking Technologies

8.1 Types of Storage We Use

We use the following technologies to store information on your device:

• Cookies: Small text files stored on your device
• localStorage: Browser storage that persists until you clear it
• sessionStorage: Browser storage that clears when you close your browser

8.2 How We Use These Technologies

We use cookies, localStorage, and sessionStorage for the following purposes:

Necessary (Always Active)

• User authentication and login sessions
• Security and fraud prevention
• Basic website functionality
• Storing your consent preferences

Analytics (Requires Your Consent)

With your explicit consent, we use:

• Google Analytics 4 (GA4): We use Google Analytics 4 with Consent Mode v2 to analyze website traffic and user behavior. GA4 uses cookies and collects data about your interactions with our website. This data is sent to Google's servers. You can learn more about Google Analytics and opt-out at Google Analytics Opt-out.
• Internal Analytics: We collect consent-gated analytics events including:
  • Product views and clicks
  • Page views and navigation patterns
  • Session information
  • Popular products and daily statistics
  Depending on feature and deployment mode, this data may be stored in your browser and/or transmitted to our servers for aggregated analytics reporting in the admin console.

Marketing (Requires Your Consent)

• Ad targeting and personalization
• Social media integration
• Affiliate marketing tracking

Preferences (Requires Your Consent)

• Language and region settings
• Search preferences
• Customized content

8.3 Your Consent and Control

We operate on an opt-in consent model in compliance with GDPR and CCPA:

• When you first visit our website, non-essential tracking is disabled by default
• You will see a cookie consent banner asking for your permission
• You can choose to accept all, decline all, or customize your preferences
• You can change your preferences at any time by visiting our Cookie Preferences page

8.4 What Happens When You Decline

If you decline analytics cookies:

• Google Analytics will not load or track your activity
• Our internal analytics will not collect data
• Any previously collected analytics data stored in your browser will be automatically deleted
• Google Analytics cookies will be removed from your browser
• The website will continue to function normally with only essential cookies

8.5 Managing Your Preferences

You can manage your cookie and tracking preferences in several ways:

• Cookie Preferences Page: Visit usedfindr.com/cookie-preferences.html to manage all consent categories
• Browser Settings: You can control cookies through your browser preferences:
  • Chrome: Settings > Privacy and security > Cookies and other site data
  • Firefox: Options > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Cookies and site permissions
• Clear Browser Data: You can clear localStorage, sessionStorage, and cookies through your browser's settings

9. Third-Party Links

Our Service may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

10. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

11. International Users

If you are accessing our Service from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located.

12. Data Retention

We retain your personal information for as long as necessary to:

• Provide our Service
• Comply with legal obligations
• Resolve disputes
• Enforce our agreements

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

• Posting the new Privacy Policy on this page
• Sending you an email notification
• Updating the "Last updated" date

14. Contact Information

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

15. California Consumer Rights Notice

California residents may request information about our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us at the information provided above.

16. Your Rights Under GDPR (European Users)

If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR):

16.1 Right to Access

You have the right to request copies of your personal data stored by us.

16.2 Right to Rectification

You have the right to request that we correct any inaccurate personal data.

16.3 Right to Erasure

You have the right to request that we delete your personal data. You can also delete locally stored data by clearing your browser storage or withdrawing consent through our Cookie Preferences page.

16.4 Right to Restrict Processing

You have the right to request that we restrict the processing of your personal data.

16.5 Right to Data Portability

You have the right to request that we transfer your data to another service provider.

16.6 Right to Object

You have the right to object to our processing of your personal data. You can exercise this right by declining analytics cookies in our Cookie Preferences page.

16.7 Right to Withdraw Consent

You have the right to withdraw your consent at any time. When you withdraw consent:

• All non-essential tracking stops immediately
• Previously collected analytics data is automatically purged from your browser
• Google Analytics cookies are removed

You can withdraw consent by visiting our Cookie Preferences page.

16.8 Legal Basis for Processing

We process your personal data based on:

• Consent: For analytics and marketing (you can withdraw at any time)
• Legitimate Interest: For necessary website functionality and security
• Contract Performance: To provide our services to you

17. Security & Operational Logging

To protect users and prevent unauthorized access, we maintain security logs that may include IP addresses in the following limited contexts:

• Login attempts (successful and failed) to detect brute-force and account takeover attacks
• Administrative actions taken within the admin console (audit trail)
• API rate limiting records to prevent abuse

This data is processed under Legitimate Interest (GDPR Article 6(1)(f)), is never used for marketing or analytics, and is retained only as long as necessary for security purposes.